Media Kit

The Hot Rod Parts Guide is the logical solution to finding parts offered by both manufacturers and retailers specializing in rods, restoration and muscle. The Guide features your company’s background including your company information, parts in a categorized layout by product category, as well as your catalog, products, and news in our What’s HOT sections – updated weekly. The Guide is truly the FAST & EASY format for the development of both B2B and B2C sales. Get found the FAST & EASY way – Get found in the Hot Rod Parts Guide today. In print and online. All the media kit information you need (like print ad specifications) is right on this page.

Get Listed

Call 951-786-4178 today to sign up for one or more of our advertising packages (scroll down for details). They include everything from one online Featured Listing to thorough exposure in our online and printed Hot Rod Parts Guide. Here's more information...

Online Exposure

We're here to help you get found on the internet when people search for what you do and make. Our best value Big Block and Small Block packages listed at the bottom of this page give you the horsepower to boost online exposure. Those packages include featured listings in the guide, detailed info about your organization in What's HOT: Companies, a PDF of your product catalog for download (or a link to your online catalog) in What's HOT: Catalogs, and press releases about your products and latest news in What's HOT: Products and What's HOT: News.

Because of our partnership with Faxon Auto Literature, the annual print edition of the Hot Rod Parts Guide is shipped or handed directly to customers purchasing literature for cars that fit your demographic. For instance, whenever someone orders a shop manual for, say, a 57 Chevy, that order will include a Hot Rod Parts Guide for no extra charge. The timing for this is hard to beat. The person who bought that manual likely wants to do something with their car right now. And with this distribution system, they'll receive your ads and listings when their manual arrives. This distribution is in place for all in-person sales and show appearances of Faxon Auto Literature as well. If someone visits the Faxon warehouse or stops at their Bookmobile, they'll get a Hot Rod Parts Guide free with their purchase.

CONTACT US TODAY TO FIRE UP ONE OF THESE PACKAGES…

Packages & Rates

 

The Big Block - $375 per month

Online Components

  • One featured main category listing… Your listing prominently placed outside of your main category.
  • Five featured subcategory listings… Your listings prominently displayed at the top of five of your subcategories.
  • FREE standard listings in all your subcategories… Get found FAST & EASY for all products you sell.
  • Three "Buy Here" links… Send do-it-yourselfers to your products for sale with one click (perfect for manufacturers that don't sell direct-to-customer on their own sites).
  • Weekly insertions in What's HOT: Products… Put your best sellers online. We publish one part number, a picture, and a description with a link to that part on your website or other location where that part is for sale.
  • Weekly insertions in What's HOT: News… Start spreading the news. We publish one headline, a picture, and a story with a link to your website.
  • Your Product Catalog in What's HOT: Catalogs… a linked PDF of your product catalog for download (or a link to your online catalog).
  • Detailed info about your company in What's HOT: Companies… this includes your logo, contact information, company description, a picture of your full page print ad, and a link to your website. All your featured listings in the guide link to this.

Print Components

  • One 6” x 9” full page color ad... in the front or back of the guide.
  • Six 2.5” x 1.25” in-column black and white ads... one at the top of your main category, one at the top of each of your five corresponding subcategories.
  • FREE standard listings in all your subcategories

Upgrades - $75 each per month

  • One additional featured main category listing (online) and corresponding in-column ad (print)
  • Three additional featured subcategory listings (online) and corresponding in-column ads (print).

Upgrade - $25 per month

  • One "Buy Here" link. Send do-it-yourselfers to your products for sale online with one click.

 

The Small Block - $275 per month

Online Components

  • Three featured subcategory listings… Your listings prominently displayed at the top of three of your subcategories.
  • FREE standard listings in all your subcategories… Get found FAST & EASY for all products you sell.
  • Weekly insertions in What's HOT: Products… Put your best sellers online. We publish one part number, a picture, and a description with a link to that part on your website or other location where that part is for sale.
  • Weekly insertions in What's HOT: News… Start spreading the news. We publish one headline, a picture, and a story with a link to your website.
  • Your Product Catalog in What's HOT: Catalogs… a linked PDF of your product catalog for download (or a link to your online catalog).
  • Detailed info about your company in What's HOT: Companies… this includes your logo, contact information, company description, a picture of your half page print ad, and a link to your website. All your featured listings in the guide link to this.

Print Components

  • One 6” x 4.5” half page color ad... in the front or back of the guide.
  • Three 2.5” x 1.25” in-column black and white ads... one at the top of each of your three corresponding subcategories.
  • FREE standard listings in all your subcategories

Upgrade - $75 per month

  • Two additional featured subcategory listings (online) and corresponding in-column ads (print).

Upgrade - $25 per month

  • One "Buy Here" link. Send do-it-yourselfers to your products for sale online with one click.

 

The Vee-Six - $175 per month

Online Components

  • Two featured subcategory listings… Your listings prominently displayed at the top of two of your subcategories.
  • FREE standard listings in all your subcategories… Get found FAST & EASY for all products you sell.

Print Components

  • Two 2.5” x 1.25” in-column black and white ads... one at the top of each of your two corresponding subcategories.
  • FREE standard listings in all your subcategories

Upgrade - $75 per month

  • One additional featured subcategory listing (online) and corresponding in-column ad (print).

 

The Four-Banger - $75 per month

Online Components

  • One featured subcategory listing… Your listing prominently displayed at the top of your subcategory.
  • FREE standard listings in all your subcategories… Get found FAST & EASY for all products you sell.

Print Components

  • FREE standard listings in all your subcategories

Upgrade - $75 per month

  • One additional featured subcategory listing (online).

 

 

Acceptable file types

  • PDF - CMYK
  • TIF - CMYK, 300 dpi
  • JPEG - CMYK, 300 dpi

Dimensions

Full page color ads

  • Bleed size: 6.25" x 9.25"
  • Trim size: 6" x 9"
  • Live area: 5.5" x 8.5"

Half page color ads

  • Bleed size: 6.25" x 4.75"
  • Trim size: 6" x 4.5"
  • Live area: 5.5" x 4"

In-column black and white ad specs

  • Size: 2.5" x 1.25"

LOOKING FORWARD TO HEARING FROM YOU. CONTACT US TODAY